Introduction: A market that never stands still Ten years ago, Facebook was synonymous with social media. Today, it has lost much of its importance in many target groups. TikTok has

Whether you are a start-up, a medium-sized company or a corporation – the website is often the first point of contact between a company and its customers. It is a

Why brands need to act now – and how companies can benefit from AI The marketing world is changing faster than ever before – and a key driver of this

In the ever-changing world of digital marketing, staying ahead of the curve is crucial. The year 2025 brings groundbreaking changes that will fundamentally alter how businesses interact with their customers.

In the first post of our B2B marketing series, we covered the fundamentals of B2B marketing, target audiences, and automation. This post is dedicated to the complex world of B2B