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Is social selling equally suitable for B2B and B2C?

In short: yes. Social selling can be used very well for sales in both the B2B and B2C sectors. Nevertheless, the two areas are usually structured differently because the respective
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FOMO marketing: why it works and how we do it right

The fear that others might experience something great and you’re not there – I’m sure everyone has had that feeling. In fact, it is a well-known phenomenon and has its
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New Facebook Algorithm – Chances for your Social Media Strategy in 2018

When you tell people about your New Year’s resolutions, they probably will support you, encourage you, motivate you – or at least, they will ignore you and see what happens.
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Beach meets marketing at Digimarcon West 2015

From May 27th to 28th I attended the digital marketing conference DIGIMARCON West at the Loews Hotel in Santa Monica L.A. The post comes a little late but I won’t withhold my
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